Union social teased Santos signing with jersey tag vote graphic

If you follow the Philadelphia Union on social media, you’ve no doubt noticed a common refrain in the replies/comments imploring the team to sign players.

No matter what the nature of the post is, the push back is seemingly constant — and understandable given the relatively quiet close seasons fans have had to endure in the past — but in this particular case the social media team found a subtle way to get out in front of the predictable responses.

About an hour before announcing that the team had signed 24-year-old Brazilian striker Sergio Ramos, the image with the options for the back tag designs on the new secondary jersey included the new signing’s nameplate.

Well played, social media team.

Matthew Ralph

Matthew Ralph is the managing editor of Philadelphia Soccer Now. He's covered soccer at all levels for a decade in the Philadelphia region and has also written for TheCup.us, NPSL, PrepSoccer and other publications. He lives with his wife and two young children in Broomall, Pa., but grew up in South Jersey and is originally from Kansas.

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